This Cookie Policy explains how Meridian Analytics, Inc. ("Meridian," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at meridian.io or use our platform. This policy should be read alongside our Privacy Policy.
1. What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, provide information to site owners, and enable certain features. Cookies can be "session" cookies (which expire when you close your browser) or "persistent" cookies (which remain on your device for a set period or until you delete them).
2. Types of Cookies We Use
We use four categories of cookies on our website and platform:
Essential Cookies
These cookies are strictly necessary for the website and platform to function. They enable core functionality such as authentication, session management, and security features. You cannot opt out of essential cookies as the Services cannot function without them.
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use this data to improve our website structure, content, and user experience.
Preferences Cookies
These cookies allow our website to remember choices you make (such as your preferred language, theme, or region) and provide enhanced, personalized features.
Marketing Cookies
These cookies are used to track visitors across websites. They are used to display relevant advertisements and to measure the effectiveness of our advertising campaigns. You can opt out of marketing cookies at any time.
3. Specific Cookies We Use
| Cookie Name | Category | Purpose | Duration |
|---|---|---|---|
__meridian_session |
Maintains your authenticated session in the Meridian platform | Session | |
__meridian_csrf |
Cross-site request forgery protection token | Session | |
__meridian_device_id |
Anonymous device identifier for security and session continuity | 1 year | |
__meridian_consent |
Stores your cookie consent preferences | 1 year | |
_ga |
Google Analytics: Distinguishes unique visitors to our marketing website | 2 years | |
_ga_* |
Google Analytics 4: Persists session state across page views | 2 years | |
__meridian_analytics |
Internal analytics: Tracks feature usage patterns within the platform | 1 year | |
__meridian_theme |
Stores your preferred dashboard theme (light/dark) | 1 year | |
__meridian_tz |
Stores your preferred timezone for report display | 1 year | |
__meridian_locale |
Stores your preferred language and locale settings | 1 year | |
_fbp |
Facebook Pixel: Tracks conversions from Facebook ads on our marketing site | 3 months | |
_gcl_au |
Google Ads: Stores conversion data for Google advertising campaigns | 3 months | |
li_sugr |
LinkedIn Insight Tag: Measures conversion from LinkedIn ad campaigns | 3 months |
4. Third-Party Cookies
Some cookies on our website are set by third-party services. These third parties have their own privacy and cookie policies. We recommend reviewing their policies:
- Google Analytics — Used on our marketing website to understand traffic patterns and user engagement. Google Privacy Policy
- Stripe — Used during the checkout process for fraud prevention. Stripe Privacy Policy
- Intercom — Used for our live chat support widget. Intercom Privacy Policy
5. Managing Your Cookie Preferences
You have several options for managing cookies:
- Cookie Consent Banner: When you first visit our website, you will see a cookie consent banner where you can accept or decline non-essential cookies.
- Browser Settings: Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies or delete cookies that have already been set. Note that disabling essential cookies may prevent the platform from functioning correctly.
- Opt-Out Links: For specific third-party advertising cookies, you can use the following opt-out mechanisms:
- Google: ads.google.com/settings
- Facebook: facebook.com/ads/preferences
- General: youronlinechoices.com
6. Do Not Track
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Our marketing website respects DNT signals by disabling non-essential cookies for users who have DNT enabled.
7. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated policy on this page with a revised "Last updated" date.
8. Contact Us
If you have any questions about our use of cookies, please contact us at privacy@meridian.io.